Guinness World Records™ wanted to increase traffic and leads for its business solutions in MENA region. The company was targeting the entire countries, multinationals, and enterprises with average lead generation value ranges between 30,000 to 90,000 USD. So we focused our efforts on comprehensive SEO strategies and link reclamation campaigns to:
- Increase traffic and lead generation
- Reclaim the biggest number of links
- Boost ranking, authority, and relevancy
RESULTS
4,443.51%
Website Users
61
Reclaimed Backlink
Generating High-end Leads
Targeting high-quality leads needs extensive marketing efforts to deliver the right offer, at the right time.
Increasing Relevant Traffic
Guinness World Records™ is mostly known for its record-breaking books and events, generating traffic that is interested in the services offered by the company needed aggressive SEO strategies and link reclamation campaigns.
Sustainable Online Reputation
Keeping a positive online reputation in a fierce, competitive market across different marketing channels.
Enhancing website traffic through SEO
Conducting keyword research to implement the most relevant and ranking words in content and landing pages.
Link reclamation strategy
We developed effective link reclamation campaigns where we retrieved links from other websites to increase authority, trust flow, and citation flow.
On-page SEO Best Practices
We applied on-page tactics to boost ranking and online visibility through extensive SEO audits and recommendations
Revamping content guidelines
We suggested a set of useful instructions for content creation to help the content team in producing SEO-friendly blogs and content for the record-breaking events.
We noticed an impressive increase in website traffic
USER
Organic Traffic
4,443.51%
16,811 vs 370
NEW USER
Organic Traffic
4,314.37%
15,671 vs 355
SESSIONS
Organic Traffic
4,214.38%
20,105 vs 466
PAGEVIEWS
Organic Traffic
3,353.44%
64,164 vs 1,858
We managed to reclaim 61 links from websites with different domain authorities which led to the below results:
51
Link Volume
51
Link Quality
TOTAL IMPRESSIONS AND
CLICKS REACHED:
43.8K
Clicks
960K
Impressions